The Advantages of Hiring a Local SEO Professional
What website owner in the world wouldn’t want a reputable site that displays well within search results, whilst reaping the rewards of a large audience? Search engine optimisation, or SEO as it’s commonly abbreviated to, is a great way to propel a business online – maximising its visibility in the process. The higher up in the search results your site appears, the better your chances of converting visitors into paying customers.
But why are more and more people turning to localised services in favour of cheaper, international ones?
In a nutshell, these international providers are being recognised for what they really are – unethical practitioners. They will often utilise unsavoury techniques that can land a website owner in a heap of trouble, once a search engine finds out. Google and similar platforms like organic results, so of course they are going to crack down on those that breach their terms and conditions.
So, where does hiring a local SEO professional come into things?
For a start, being local to you (whether you’re in Adelaide or anywhere else in Australia) will mean that they are in the same time zone as you are. That’s no delays as standard, and as they will also speak your language there will be no mix ups regarding instructions. Furthermore, you’ll never have to worry about paying in an alternate currency, as most agencies will expect payment in AUD.
One of the biggest advantages is commonly overlooked – and it relates directly to being able to develop a trusting relationship with your service provider. They will operate from a location near you, they will be available when you need them and finally, as they will want to keep you on board; they will often pull out all the stops to ensure that you are satisfied with their level of service.